In my roles as a trade marketing assistant and junior and senior category manager, I helped my employer reach, win, and retain their target customers with German marketing collateral, ads, market research surveys and partnership agreements.
As a translator, I combine a marketing professional's promotional skills with a translator's commitment to finding just the right words.

Since 2012 I have been working as a copywriter. I mainly focus on marketing texts for the medical, lifestyle and IT industry and have been working for international brands on various projects, including digital as well as printed content. The linguistic know-how in my native language German was not only acquired through years of experience, but also through an academic education, as I hold a master degree in German studies. In addition, I'm also familiar with SEO writing and keyword research.

After being a German to Danish translator for more than 10 years, I have rediscovered my passion for writing my own texts!
Let me write your texts for your Danish or German online audience, manage your social media accounts or brush up your website.
(German texts will be proofread by a native speaker)

My academic background for being a great digital content writer: Bachelors degree in German and Communications (Aarhus School of Business, DK) + Masters degree in Webcommunications (SDU, DK)

In-house copywriter/editor and translator at Booking.com for 10 years, now working as a freelancer.

Master of Arts
FU Berlin University, Berlin, Germany

Exams in Communication Science, History, Politics in 2000
Master Thesis on Website Engineering in 1999

As a professional copywriter with 25+ years of real-world marketing experience, I can help you represent your company (or client) with adequate words, send an appealing message to the reader and increase your sales.

I graduated summa cum laude as a commercial correspondent and hold post-graduate diplomas from leading institutions on Communications (NY State University), Social Entrepreneurship (Copenhagen Business School), and Brand Management (University of Southern California).
In business since 2002, I’m proud of my extra-curriculars: translator/editor for Translators without Borders, 2016/17 president of the German translators’ association DVÜD, member of the ATA, ALTA, AWP, and PEN America.

I have always enjoyed writing in Arabic since my childhood and wrote my first book in Arabic at the age of eighteen. I was also obsessively learning the German language and picked up its grammar unexpectedly quickly which I found particularly disciplined with a touch of mathematical elegance.

Even before I became a translator, I was writing copy, mostly for blogs and websites, and this is something I still do - whether you need a blog filled with regular content or just one article. My true love, though, are fiction stories ;-)

I started copywriting last summer
and instantly liked it!

I'm happy to work on your assignments,
just let me know what you need!

slogans, communiqués de presse, articles, etc.